Introduce Your Brand to India The World’s Largest Untapped Market
Unlock a billion consumers!
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Why India?
India is Your Gateway to Sustained Growth
Position your brand in a market set for 50 years of exponential growth, fueled by a dynamic economy and rising affluence.
Strong Economic Growth
India’s GDP is projected to grow to 7% in FY 2024-25, reflecting its position as the fastest-growing major economy globally. Despite global economic uncertainties, India continues to show resilience, driven by increased private consumption and investment.
Digital Transformation
India is expected to have over 1 billion middle-class consumers by 2030, making it a critical market for consumer goods, electronics, and automobiles.
Foreign Direct Investment (FDI)
India attracted $70.95 billion in FDI in FY 2023-24, with sustained inflows driven by technology, infrastructure, and global trade. The World Bank projects continued strong FDI growth due to improving regulatory conditions.
Demographics
Over 65% of India’s population is under 35 years old, providing a vast, dynamic labor pool for industries ranging from technology to manufacturing.
Digital Transformation
India is home to over 1.2 billion mobile subscribers and is the second-largest internet user base globally. The rapid rise of e-commerce and fintech offers immense opportunities for global brands
Rising Tier 2 and Tier 3 Cities
India’s growth isn’t limited to metros—Tier 2 and Tier 3 cities are emerging as new hubs of consumption, offering untapped potential for premium brands.
Sustainability and Green Economy
India’s focus on renewable energy and sustainability provides opportunities for ESG-aligned brands to tap into the green economy and innovation sectors.
Strategic Location and Talent Pool
With a young, skilled workforce and a strategic location, India serves as a hub for regional expansion into South Asia, Southeast Asia, and Africa.
India’s Growth Story in Numbers
Rising Tier 2 & 3 Cities: Premium Consumption Beyond Metrosh
India offers a highly flexible manufacturing ecosystem with smaller Minimum Order Quantities (MOQs) and adaptive terms, ideal for premium and niche brands looking for customized solutions.
The rise of affluent households is fueling demand for premium goods, real estate, and luxury services, creating untapped growth opportunities.
Tier 2 and 3 cities lead India's e-commerce boom, with high-value purchases growing faster than in metros.
Sustainability in India: A Premium Opportunity
India’s EV adoption, supported by the ₹26,000 crore FAME II scheme, is transforming mobility and sustainability in urban markets.
India is targeting 500 GW by 2030, opening avenues for green manufacturing and partnerships in renewable energy.
Indian businesses and the government are driving sustainability-focused investments, creating opportunities for responsible growth.
India’s Quick Commerce Boom: Unlocking Premium Brand Opportunities
India’s urban quick commerce networks deliver essentials in under 10 minutes—offering premium brands a fast, high-visibility channel to reach discerning consumers.
Driven by evolving consumer preferences, quick commerce is becoming a high-growth distribution channel for premium brands, growing at a CAGR of 22.2%.
With a rising number of digitally savvy, affluent urban consumers, India’s quick commerce sector is a gateway for premium and luxury products.
The Emerging Hub for Premium Product Localization
India offers a highly flexible manufacturing ecosystem with smaller Minimum Order Quantities (MOQs) and adaptive terms, ideal for premium and niche brands looking for customized solutions.
Localized production not only reduces supply chain risks but also cuts logistics costs significantly, allowing for faster time-to-market and increased profitability.
India’s growing middle and upper-middle class is increasingly adopting premium products, making local production a cost-effective way to meet this demand.
India’s Omni-Channel Revolution: Unlocking New Frontiers in Retail
Indian retail chains are embracing direct-to-consumer (D2C) models, enabling premium brands to reach untapped markets, particularly in Tier 2 and Tier 3 cities, with tailored offerings and experiences.
India’s expanding mall culture and retail infrastructure are creating state-of-the-art premium spaces in smaller cities, paving the way for seamless omni-channel integration and brand visibility.
India’s e-commerce landscape is revolutionizing retail, offering premium brands the capability to deliver nationwide, with quick commerce (Q Com) enabling ultra-fast delivery even to remote locations.
WHY ROSS
Your Strategic Partner for Unrivaled Success in India.
Proven Expertise
Over a decade of experience delivering measurable success for global premium brands across Europe, the US, and beyond.
Tailored Market Strategies
Custom solutions designed to align with your brand’s identity and India’s unique market dynamics.
Local Mastery
Comprehensive understanding of India’s consumers, regulatory environment, and distribution networks.
At ROSS, we bridge global ambition with local expertise. We go beyond market entry—ensuring your brand thrives in India’s vibrant, complex, and fast-growing economy.
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Global Brand Alignment: Preserve your premium positioning while adapting seamlessly to Indian sensibilities.
Expert Navigation: Simplify challenges from regulatory compliance to regional market expansion with precision and foresight.
Strategic Growth: Achieve measurable success through organic scaling or targeted partnerships, tailored to India’s evolving business landscape.
Our Core Services
What We Can Do For You
Tailored strategies and expert guidance to help your brand succeed in India’s dynamic market.
Our Clients
We have Worked With
Testimonials
What They Say
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Blogs
Stay up-to-date with the latest insights on India’s market trends and opportunities. Our blog offers expert analysis and practical advice for brands looking to thrive in one of the world’s most exciting markets
